# Built by someone who's done the work

Canonical HTML: https://www.praxis-agents.ai/about

Praxis Agents didn't come from a whiteboard. It came from years of building AI agents for real businesses - and learning what actually works.

## Greg Asquith

Founder, Praxis Agents

I've spent my career in digital advertising - working with advertisers, agencies and technology companies. That background gave me a deep understanding of how marketing operations actually run: the tools, the workflows, and the places where things fall through the cracks.

In November 2023, when OpenAI released the Assistants API, I saw the shift immediately. Giving large language models the power to take actions - not just generate text - changed everything. I started building agents that same week.

Since then I've built hundreds of AI agents for different businesses, using every major framework along the way: LangChain, LangGraph, OpenAI, Anthropic and more. Each project taught me something new about what makes agents genuinely useful versus what just looks good in a demo.

Praxis Agents is everything I've learned, distilled into a single platform. Agents that remember your context, follow your rules, connect to your real tools, and always keep you in control. No black boxes. No surprises.

## Why Praxis exists

Most AI tools give you a chatbot and call it done. But the teams I worked with didn't need another place to ask questions - they needed something that could actually do the work. Manage campaigns, draft reports, update CRMs, send emails - all within guardrails they could trust.

I built Praxis Agents because that product didn't exist. A governed AI agent platform where every action is auditable, every high-stakes decision gets human approval, and your data stays private. Built specifically for the way agencies and marketing teams operate.

## The company

Praxis Agents is a product of [Gregory Asquith Limited](https://www.gregasquith.com), registered in England and Wales. We're based in the UK and work with teams across Europe and North America.

Have questions or want to see Praxis in action?

[Get started](/contact.md)