how it works
You tell your agents what you need. They plan it, you approve it, they do it - and you can see every step along the way.
Just say what you want done. Your agents already know your business - your brand, your accounts, your preferences.
When you give Praxis Agents a job, they already have the context - your brand guidelines, your ad accounts, what worked last time. You don't need to explain everything from scratch. They start with the full picture.
Example
"Run next month's campaign across Google Ads and email, based on what worked last quarter."
Your agents figure out the steps, pick the right tools, and lay out the work before they start.
Praxis Agents don't just jump in - they think it through first. They work out what needs doing, in what order, and show you the plan before anything happens. No surprises.
Example
"Pull last month's results, write new ad copy, prepare the emails, and book in a review slot."
Anything important gets paused and sent to you for a thumbs-up before it goes ahead.
Spending money, sending something to a client, changing access - anything you'd want to check first gets held for your approval. You set the rules, and your agents follow them.
Example
"Budget going up 15% - flagged for your approval. Nothing happens until you say so."
Your agents don't just suggest things - they do the work, in the real tools you already use.
Praxis Agents connect to Gmail, Google Ads, Drive, Calendar, Airtable, and more. When they do a job, the work actually gets done - emails go out, budgets get updated, files land in the right place.
Example
"Ads live in Google Ads. Emails scheduled in Gmail. Files saved to Drive. Review meeting in your calendar."
Every step is recorded - who asked for it, who approved it, what changed, and when.
You get a clear record of the whole job: what was requested, who gave the go-ahead, what your agents did, and the results. Handy for keeping track, spotting issues, or just peace of mind.
Example
"Requested by Sarah at 9:12am, approved by James at 9:14am, four tools updated, zero errors."
Most AI tools give you clever answers, then leave you to do the work.
Praxis Agents take your request, plan the steps, do the job, and show you exactly what happened.